Research &
Insights
A focused library of commercial AI production research: finished case studies, workflow breakdowns, experiments and technical articles. This page explains what I have learned from the work; Services explains what clients can hire me to deliver.
01 · Featured ResearchCase Study & Production Essay
// Featured Case Study · Gigaclear / M3 LabsThe Production Behind the Prompt: How We Shot a National Commercial with AI
What actually happens when AI becomes part of a real commercial production. A first-person account of the 100 crowd characters, the 3D hangar, the real footage, the client notes, and why the prompt is only the beginning. 3,800 words covering the full production lifecycle from location scouting to final delivery.
Read the full case study → // Featured Article · Production EssayThe One Small Change: What 4,063 Images Taught a Real Production
AI can generate a commercial in seconds. The trouble begins when someone asks it to generate the same commercial twice. An essay on control, judgment, and the seam. Where one client note turns into thousands of regenerated frames, and why the fix is craft, not prompting.
Read the full article →02 · ArticlesInsights from AI Production
Written from direct experience on commercial projects. No theory, just what actually happens when AI meets real production.
03 · Related PagesFrom Research to Production
AI Production Workflows
Production-ready AI workflow design for commercial content. The complete system that turns unstable generation into reliable commercial output.
Explore → // What clients can buyAI Production Services
Custom ComfyUI pipelines, VFX finishing, and managed AI production for agencies, brands, and studios. From $1K audits to full production.
View tiers →Research grounded in production.
Every article here comes from practical production constraints: consistency, revisions, asset control, finishing and delivery. If a brief needs that thinking applied directly, the service packages make the next step clear.
View Service PackagesMainly taking on projects. Open to embedded, day-rate, or full-time roles for the right production — resume here.